Photography Crowdsourcing Jon Hillenbrand, June 30, 2012December 30, 2015 I love the term “crowdsourcing”. In a nutshell, it involves giving a problem to an undefined group of people to solve, similar to outsourcing but specifically to an undefined group rather than a specialized party or team. Companies can do this on the web in order to create solutions to…
Photography Adaptive Preference Formation Jon Hillenbrand, November 7, 2010October 17, 2019 You can’t reach the grapes so they are probably not ripe anyway, right? This attitude is known as Adaptive Preference Formation. It’s what we do, as humans, to justify our failures. The other day, I had to do a photo shoot where I KNEW that most of the photos were never…